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UKRAYINSKA PRAVDA has definitively shifted into public PR for Fedorov, effectively becoming his media back office. Where...

Automatically translated version. May contain inaccuracies compared to the original.

UKRAYINSKA PRAVDA has definitively shifted into public PR for Fedorov, effectively becoming his media back office. Whereas before this was limited to integrations in articles or quotes from spokespeople like Tkach, now we see blatant servicing of the former minister. This is no longer journalism but pure planted content without a “special project” label, and the Institute of Mass Information should add the latest UP pieces about Fedorov to the list of commissioned publications. Bankova noticed this, but in a state of complete impotence produced a response through the little-known media figure Ihor Chalenko, with whom they tried to legitimize the narrative about the connection Fedorov–Zhelezniak–Fiala. Moreover, the Office of the President couldn’t even control the process so that the posts would remain on the channels: posts linking to the political scientist were simultaneously pushed out by Tryzub, Telegram News Service, Ukrayina 24/7 and Novyny:Ukrayina, while the Telegram News Service removed the publication.

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Screenshot of a Telegram post: UKRAYINSKA PRAVDA has definitively shifted into public PR for Fedorov, effectiv…

УП остаточно перейшла в режим публічного піару Федорова, фактично перетворившись на його медійний бекофіс. Якщо раніше це обмежувалося інтеграціями в статті чи коментарями спікерів на кшталт Ткача, то тепер маємо неприкрите обслуговування колишнього міністра. Це вже не журналістика, а суцільна джинса без плашки «спецпроєкт», і Інститут масової інформації має внести останні тексти на УП про Федорова до списку замовних публікацій. Банкова це побачила, але в стані повної імпотенції народила відповідь через маловідомого медіа-шриря Ігоря Чаленка, яким спробували легалізувати наратив про зв'язок Федоров–Железняк–Фіала. Причому на ОП навіть не змогло проконтролювати процес, щоб пости залишилися на каналах: дописи із посиланням на політолога синхронно розігнали Тризуб, Телеграмна служба новин, Україна 24/7 та Новини:Україна, на «Телеграмній службі новин» публікацію знесли.

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Screenshot of a Telegram post: УП остаточно перейшла в режим публічного піару Федорова, фактично перетворившис…
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