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The Ozempic epidemic and other weight-loss drugs have swept the planet. The world is adapting to thinness Like this: ▪...

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The Ozempic epidemic and other weight-loss drugs have swept the planet. The world is adapting to thinness

Like this:

▪️restaurants are starting to reconsider portion sizes. People on Ozempic eat less and aim to consume more protein, so chains in America are already testing more compact dishes and new menu formats — McDonald’s is already adapting its NEXT strategy to this trend;

▪️XL sizes and above have begun disappearing from mass-market retail because of the popularity of weight-loss drugs. Brands are cutting back on large-size assortments due to falling demand. Now even people who wear size L are considered too large.

Already 11% of the adult population of the U.S. are taking weight-loss drugs. That number is expected to continue growing.

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Эпидемия Ozempic и других препаратов для похудения накрыла планету. Мир адаптируется под худобу

Так:

▪️рестораны начинают пересматривать размеры порций. Люди на Ozempic едят меньше и стремятся потреблять больше белка, поэтому сети в Америке уже тестируют более компактные блюда и новые форматы меню — McDonald’s уже адаптирует свою стратегию NEXT под этот тренд;

▪️размеры XL и выше начали исчезать из масс маркета из-за популярности препаратов для похудения. Бренды сокращают ассортимент крупных размеров из-за падения спроса. Теперь слишком крупными считаются даже люди с размером L.

Сейчас уже 11% взрослого населения США принимают препараты для похудения. Ожидается, что число таких людей продолжит расти.

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