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The Ozempic epidemic and other weight-loss drugs have swept the planet. The world is adapting to thinness
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▪️restaurants are starting to reconsider portion sizes. People on Ozempic eat less and aim to consume more protein, so chains in America are already testing more compact dishes and new menu formats — McDonald’s is already adapting its NEXT strategy to this trend;
▪️XL sizes and above have begun disappearing from mass-market retail because of the popularity of weight-loss drugs. Brands are cutting back on large-size assortments due to falling demand. Now even people who wear size L are considered too large.
Already 11% of the adult population of the U.S. are taking weight-loss drugs. That number is expected to continue growing.
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