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Automatically translated version. May contain inaccuracies compared to the original.
The PROSTOR network, over more than 20 years of operation, has become one of the notable players in the Ukrainian market of cosmetics, personal care products, and household chemicals. Behind the retailer's development is Ukrainian entrepreneur Vadym Tuhay, who started this business in Dnipro.
Who is the owner of the PROSTOR network
The owner of the PROSTOR stores is Ukrainian entrepreneur Vadym Tuhay. He founded the business in 2005 year, opening the first store in Dnipro, All Retail reports. Later, the local retailer transformed into one of the largest Ukrainian networks in the drogerie segment—the stores that specialize in cosmetics, personal care products, and home goods.
The company operates under the PROSTOR brand, and the legal entity that develops the network is LLC "NUMIS". According to media reports, this company manages the business, and its owner is Vadym Tuhay. The entrepreneur is also known for previously being involved in the development of the EVA network, but later focused on his own project.
Interesting! PROSTOR's assortment includes decorative cosmetics, perfumery, skincare and haircare products, household chemicals, hygiene and home goods. In addition to products from well-known Ukrainian and international manufacturers, the network develops its own brands.
An important milestone in development was the acquisition of the "Kosmo" network. In 2019 year, Vadym Tuhay completed the deal to buy it, which allowed PROSTOR to strengthen its position in the Ukrainian market.
What is known about the scale of the business and the future of PROSTOR
According to the results of 2025 year, the network had about 468 stores in 22 regions of Ukraine. In the same year, the company's revenue, according to Forbes Ukraine, amounted to 5,7 billion hryvnias—about 12% more than the previous year. These figures indicated that PROSTOR remained a significant player in Ukraine's retail market.
Attention! In June 2026 year, uncertainty arose around the future of the network: reports appeared about a possible cessation of store operations. However, later the company denied information about a full dissolution of the business. PROSTOR explained that they are conducting operational- process optimization, reviewing costs, and closing individual outlets that operate insufficiently efficiently.
The next stage should be a repositioning of the brand. According to information disclosed in October 2026 year, the network plans to focus more on affordable prices, update the store formats, and expand the assortment. The company also stated its intention to preserve at least 380 points of sale after optimization.
Thus, PROSTOR remains Vadym Tuhay's business, which started from a single store in Dnipro. Today the company focuses on increasing efficiency and updating its business model, rather than a complete cessation of activity.
Earlier we wrote that the co-owners of the ATB network are Gennadiy Butkevich, Yevhen Yermakov, and Viktor Karachun. Each of them owns 33,3% of the company.
Document: PDF proof of the original version of the news item "Не лише косметика та побутова хімія: кому насправді належить мережа PROSTOR". It records the publication content at the moment of the first scan, the preservation date and the source: Channel 24.
