Back
Automatically translated version. May contain inaccuracies compared to the original.
In the first nine months of 2026, Ukrainian youth who turned 18 years old used the "yeKnyha" program to purchase 171,3 thousand editions. The total amount spent on books reached 53,7 million UAH. This was reported by the Ukrainian Book Institute (UBI).
- At the top of the TOP-50 books ranking is "Cat and Mouse Game. Book 1. The Pursuit of Adelina" by H. D. Carlton. At the same time, the most popular author by total number of books sold remains Colleen Hoover (5 031 pcs.). Volodymyr Stanchyshyn is the most popular Ukrainian author by number of books sold (1 747 pcs.), in second place is Illarion Pavlyuk (1 453 pcs.), in third — Andriy Sem’yankiv (741 pcs.), - the statement says.
Fiction attracts the greatest interest among 18-year-olds: it accounts for 71,6% of purchases. The share of documentary and educational literature (nonfiction) is 25,8%.
41 book retailer joined the program, represented by 325 physical stores and 39 online platforms. Overall, customers were offered products from 388 publishers — that is 21 430 different book titles.
How to join the "yeKnyha" program
State assistance can be received by citizens of Ukraine who have turned 18 years old. An application must be submitted within 12 months after the birthday. The registration procedure involves several steps:
Open a special "Diia.Card" at one of the banks participating in the program, and create a separate account for "yeKnyha" payments.
Open the "Diia" app, go to the "Services" category and choose the "yeKnyha" service.
Fill out and send an electronic application to receive the funds.
After the state assistance is credited, purchase books in Ukrainian in bookstores that officially participate in the program.
The payment amount is 998,40 UAH. It must be used within three months from the moment it is credited to the account. These funds may be used to buy printed, electronic, and audiobooks in Ukrainian from verified sellers.
The initiator of the "yeKnyha" program is the Ukrainian Book Institute. The project is implemented in cooperation with the Ministry of Culture and the Ministry of Digital Transformation. It is also supported by the Diia Support Project, UNDP Ukraine, and the Government of Sweden.
On 8 October the "BBC Book of the Year - 2026" award announced the longlists in three literary nominations.
In October it became known that Ukrainians can vote in "Diia" for a landmark book of the last five years — the list includes 15 editions .
Document: PDF proof of the original version of the news item "Які книжки обирають 18-річні українці: названо найпопулярніших авторів за програмою "єКнига"". It records the publication content at the moment of the first scan, the preservation date and the source: KP.UA.
