Back
Automatically translated version. May contain inaccuracies compared to the original.
Brazilian football risks losing about $290 million due to a betting ban
🔹The new restrictions require football clubs to remove bookmaker brands from kits and advertising structures by 5 October. The platforms themselves must cease operations by 6 October, and their licenses will be revoked on 25 October.
🔹About $290 million in sponsorship and advertising revenue is at risk. According to Convocados’ estimate, in 2025 bookmakers brought top-division clubs 1,03 billion reais, or about $200 million. At least another 500 million reais comes from advertising in stadiums.
🔹Some operators are already suspending partnership agreements while awaiting a possible repeal of the ban. Clubs have appealed to the Supreme Court, citing risks to their budgets and requesting a transition period. At the same time, finalizing the restrictions requires approval from Congress.
@sho_azartny
Telegram publication